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WHY THERAPY?

Tree trunks in a forest

And once you start growing, the possibilities are endless.

Because just a little self-care can slowly add up to some big changes.

And once you start growing, the possibilities are endless.

No matter why you're here, we're ready to help you grow.

There are alot of important reasons to go to therapy. While each of our clients have their unique challenges, 

we've found that there are 3 key areas where we help guide growth:

Hands beneath tree roots representing identity, self-worth, and healing in trauma-informed therapy

Knowing & Loving Yourself

Being rooted in the core of who you are - your values, history, and sense of self.

Therapy in this space helps deepen your self-awareness, explore your identity, and reconnect with your sense of worth.

This can explore:  

Personal Identity  •  Self-Esteem 
Confidence  •  
Cultural Identity

Gender Identity  •  Sexuality  •   Intimacy

This can also include managing and thriving after being diagnosed with:  

Depression  •  PTSD  •  ADD/ADHD  •  Autism  •  Neurodivergency

OCD   •  Bipolar Disorder

Depression  •  PTSD  •  ADD/ADHD  •  Autism  Neurodivergency   •  OCD   •   Bipolar Disorder

There are alot of important reasons to go to therapy. While each of our clients have their unique challenges, we've found that there are 3 key areas

where we help guide growth:

The first step is finding a Therapist who meets your needs.

And that can sometimes feel overwhelming - But we're here to help make it easy. 

What style of Therapy do you offer?

Is this the right fit for me or my loved one?

Which Therapist can I see?

And that can sometimes feel overwhelming -

But we're here to help make it easy. 

The first step is finding a
Therapist who meets your needs.

WHO WE CAN HELP

Soft forest background with layered trees

Our one-on-one sessions bring a unified approach to growth, tailored to meet

the unique needs of children, youth, adults, and caregivers alike.

We offer individual therapy to a wide range of clients in Alberta.

Trauma-informed therapy for adults

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Standing Tall and Growing Strong

Specialized Therapy for Adults and Youth Age 13+

As you move into or through adulthood, our focus centers on nurturing your growth and resilience. We understand your journey is unique, and our approach is tailored to support your evolving needs with compassion and expertise.

 

In this stage, we help you stand tall and grow into your strengths -

one confident step at a time. This includes:

  • Supporting our clients in expressing their emotions in a mature, healthy way.

  • Building a resilient and confident sense of self as you navigate adulthood.

  • Enhancing life skills and managing transitions with confidence.

  • Providing a supportive space to handle anxiety or emotional challenges.

Client and Samantha Gruber (therapist) starting therapy journey

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Personalized Support for Your Evolving Journey

Nurturing your path forward, one step at a time.

In adult life, your path is uniquely yours, and our therapeutic approach is designed to meet you where you are. With specialized training in modalities like EMDR and CBT, we offer you a range of evidence-based options that honour your experiences and goals. This includes:

  • EMDR (Eye Movement Desensitization and Reprocessing)

  • Attachment-Based Therapy

  • SFT (Solution-Focused Therapy)

  • CBT (Cognitive Behavioral Therapy)

  • DBT (Dialectical Behavior Therapy)

Learn more about our approach here.

Forest path with stepping stones and a lit lantern, trauma informed therapy

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Trauma Informed, Every Step

Care that centers safety, choice, and trust.

When you’ve lived through hard things, the how matters as much as the what.

We pace with you - never past you - so sessions feel comfortable and grounded. Together, we build skills for regulation before we touch the tender stuff.

This includes:

  • Safety first: clear pacing, check-ins, and agreed boundaries.

  • Choice & collaboration: you set the speed; we decide together.

  • Body awareness: gentle regulation tools (breath, grounding, movement).

  • Evidence-based care: EMDR, CBT/DBT, SFT, and attachment-based work - applied through a trauma-informed lens.

Woman speaking during an in-person therapy session

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Therapy That Welcomes You In

In-person sessions available for clients in the Edmonton area.

In a calming, in-person setting, therapy becomes a space you step into - physically and emotionally. No screen, no distractions - just the grounding experience of being fully present, in a space designed for your healing. Whether you're drawn to talk therapy or EMDR, each session offers the same evidence-based care and attuned support - held in real time, at your pace.

Located in the heart of Edmonton, the office is quiet, welcoming, and easy to access - with plenty of space to exhale, reflect and reconnect.


Learn more about In-Person Therapy here.

Virtual Therapy session with an adult client

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Therapy That Meets You Where You Are

Flexible virtual sessions available for clients in Alberta.

In secure video sessions, support fits around your life - not the other way around. Meet from the comfort of your own space, skip the drive (especially in Alberta winters), and keep momentum even on your busiest weeks.

 

Sessions run on the Jane telehealth platform for privacy, and you can join right from your browser - no downloads required. Whether talk therapy or EMDR, you’ll get the same grounded, evidence-based care - at your pace.

Learn more about Virtual Therapy here.

Samantha Gruber Therapist for Adults

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Experience You Can Trust

Care from Samantha Gruber, Registered Psychologist (Alberta)

With a warm, down-to-earth approach, Samantha offers more than just credentials - she brings a genuine connection to every session. With over six years of experience supporting adults through life’s challenges, she focuses on building a comfortable, collaborative space where you can be yourself.

 

It’s not just about techniques; it’s about feeling heard, understood, and empowered. This includes:

  • A compassionate, personalized approach tuned to your unique story

  • A focus on your comfort, your pace, and what matters most to you

  • Proven expertise in helping adults navigate anxiety, trauma, and personal growth

​Learn more about Samantha here.

Globe icon representing diverse communities and backgrounds

Our one-on-one sessions bring a unified approach

to growth, tailored to meet the unique needs of children, youth, adults, and caregivers alike.

We're proud to align and provide support to
diverse communities, backgrounds and heritages.

Because therapy isn't a place for judgement, it's a place of acceptance and belonging.

We're proud to align and provide support to
diverse communities, backgrounds and heritages.

We're proud to align and provide support to diverse communities, backgrounds and heritages.

Trauma-informed therapy for adults

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Standing Tall and Growing Strong

Specialized Therapy for Adults and Youth Age 13+

As you move into or through adulthood,

our focus centers on nurturing your growth and resilience.

We understand your journey is unique,

and our approach is tailored to support

your evolving needs with compassion

and expertise.

 

In this stage, we help you stand tall and grow into your strengths - one confident step at a time. This includes:

  • Supporting our clients in expressing their emotions in a mature, healthy way.
     

  • Building a resilient and confident sense of self as you navigate adulthood.
     

  • Enhancing life skills and managing transitions with confidence.
     

  • Providing a supportive space to handle anxiety or emotional challenges.

Client and Samantha Gruber (therapist) starting therapy journey

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Personalized Support
for Your Evolving Journey

Nurturing your path forward, one step at a time.

In adult life, your path is uniquely yours, and our therapeutic approach is designed to meet you where you are.

 

With specialized training in modalities like EMDR and CBT, we offer you a range of evidence-based options that honour your experiences and goals. 

This includes:

  • EMDR (Eye Movement Desensitization and Reprocessing)
     

  • Attachment-Based Therapy
     

  • SFT (Solution-Focused Therapy)
     

  • CBT (Cognitive Behavioural Therapy)
     

  • DBT (Dialectical Behaviour Therapy)

Learn more about our approach here.

Forest path with stepping stones and a lit lantern, trauma informed therapy

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Trauma Informed, Every Step

Care that centers safety, choice, and trust.

When you’ve lived through hard things, the how matters as much as the what.

 

We pace with you - never past you - so sessions feel comfortable and grounded. Together, we build skills for regulation before we touch the tender stuff.

This includes:

  • Safety first: clear pacing, check-ins, and agreed boundaries.
     

  • Choice & collaboration: you set the speed; we decide together.
     

  • Body awareness: gentle regulation tools (breath, grounding, movement).
     

  • Evidence-based care: EMDR, CBT/DBT, SFT, and attachment-based work - applied through a trauma-informed lens.

Woman speaking during an in-person therapy session

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Therapy That Welcomes You In

In-person sessions
available for clients
in the Edmonton area.

In a calming, in-person setting, therapy becomes a space you step into - physically and emotionally.

No screen, no distractions -

just the grounding experience of being fully present, in a space designed for your healing.

 

Whether you're drawn to talk therapy or EMDR, each session offers the same evidence-based care and attuned support - held in real time, at your pace.

Located in the heart of Edmonton,

the office is quiet, welcoming, and easy

to access - with plenty of space to exhale, reflect and reconnect.


Learn more about In-Person Therapy here.

Virtual Therapy session with an adult client

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Therapy That Meets You Where You Are

Flexible virtual sessions available for clients in Alberta.

In secure video sessions, support fits around your life - not the other way around.

 

Meet from the comfort of your own space, skip the drive (especially in Alberta winters), and keep momentum even on your busiest weeks.

 

Sessions run on the Jane telehealth platform for privacy, and you can join right from your browser -

no downloads required.

Whether talk therapy or EMDR, you’ll get the same grounded, evidence-based care -

at your pace.

Learn more about Virtual Therapy here.

Samantha Gruber Therapist for Adults

Add paragraph text. Click “Edit Text” to update the font, size and more. To change and reuse text themes, go to Site Styles.

Experience You Can Trust

Care from Samantha Gruber, Registered Psychologist (Alberta)

With a warm, down-to-earth approach, Samantha offers more than just credentials - she brings a genuine connection to every session.

 

With over six years of experience supporting adults through life’s challenges, she focuses on building a comfortable, collaborative space where you can be yourself.

 

It’s not just about techniques; it’s about feeling heard, understood, and empowered. This includes:

  • A compassionate, personalized approach tuned to your unique story
     

  • A focus on your comfort, your pace, and what matters most to you
     

  • Proven expertise in helping adults navigate anxiety, trauma, and personal growth

​Learn more about Samantha here.

What style of Therapy do you offer?

Can you direct-bill my insurer?

Globe icon representing diverse communities and backgrounds

We're proud to align and provide support to diverse communities, backgrounds and heritages.

Globe icon representing diverse communities and backgrounds

Because therapy isn't a place for judgement,

it's a place of acceptance and belonging.

OUR APPROACH

Our approach. Your path forward.

Our approach blends evidence-based methods with individualized care.

Whether you're navigating anxiety, trauma, or change, we tailor your treatment using proven practices that support meaningful, lasting growth.

Attachment-Based Therapy

Your early relationships may shape how you connect now.

Attachment-Based Therapy helps you rebuild trust, understand emotional patterns, and create safer, stronger bonds.

Cognitive Behaviour Therapy

CBT gives you tools to shift patterns, solve problems, and move forward with clarity.

 

You'll learn to recognize how your thoughts shape your emotions and behaviors.

Solutions Focused Therapy

Rather than digging into the past, SFT helps you focus on what's working.

You'll build strengths and set goals that move you forward towards real change.

If emotions feel intense or hard to manage, DBT offers structure and support.

You'll learn skills to handle conflict, regulate feelings, and find calm in the stress.

From understanding to practice.

You've learned about the approaches we use. Now, explore the ways we bring them to life at every stage of your therapy journey.
Whether through creative play, focused reprocessing, or meaningful conversation, we'll guide you forward in the way that fits you best.

Child in play therapy with Samantha Gruber therapist

For children, play is how they communicate.

 

In the safety of a creative space, your child can express big feelings, make sense of their world, and build the emotional tools they need to grow and thrive.

PLAY THERAPY

Woman sharing during an in-person therapy session

Sometimes, what you need most

is to be heard.

 

Talk therapy gives you a steady space to explore your story, unpack what’s weighing on you, and build insight, clarity, and compassion
for yourself and your life.

TALK THERAPY

A therapist (Samantha Gruber) guides a client through eye movement therapy (EMDR)

Get support for processing past experiences that still feel present.

 

Through guided movements and focused attention, you can release emotional distress and begin to heal in a way that feels grounded and empowering.

EMDR THERAPY

Wondering how our principles will shape your sessions?

Trauma-informed therapy that honours your story.

Our practice is grounded in a trauma-informed approach that prioritizes safety, trust, and compassion - every step of the way.

 

Whether you're seeking support for yourself or a child in your care, we understand how past experiences can shape how we move through the world. Here, healing begins with honouring your pace, your voice, and your story.

 

Being trauma-informed means we hold space without judgment, create consistency without pressure, and offer care that meets you where you are - with warmth, sensitivity, and deep respect for what it took to get here.

IN-PERSON THERAPY

Therapy that Holds Space for You. Now In Edmonton.

In-person sessions offer the same trauma-informed care - held in a private, calming space created to support your healing.
Whether you feel most supported through face-to-face connection, are seeking a screen-free setting, or simply want a dedicated space to land and process, we're here to welcome you in.

Therapeutic Presence

Face-to-face connection in in-person therapy
Face-to-face connection in in-person therapy

Face-to-face connection supports deeper attunement.

Grounded & Intentional

A calming space for therapy

A calming space designed for safety, presence, and connection.

Ritual and Routine

Notebook representing ritual and routine through In-person Therapy
Notebook representing ritual and routine through In-person Therapy

A steady routine that signals:

this time is for you.

No Distractions

No Distractions for in-person therapy
No Distractions for in-person therapy

Distraction-free sessions
in a shared setting.

Our clients love In-Person Therapy because it's:

You’ll always work with the same therapist - face to face, in real time.
In-person care, real connection.

VIRTUAL THERAPY

Therapy that meets you where you are. Available Alberta-Wide.

Virtual sessions offer the same trauma-informed care - delivered securely, privately, and in the comfort of your own space.
Whether you're balancing a full schedule, avoiding a winter commute, or simply prefer being at home, we're here for you.

Built For Your Life

Virtual therapy fits your calendar and busy schedule

Fits busy schedules -
no travel time,
no waiting rooms.

Comfortable & Familiar

A calming space for therapy

Attend therapy from home, wrapped in your own sense of safety.

Minimal Setup

Virtual therapy requires no set up and has an easy access key

No downloads needed - just a secure Jane App link, ready to go.

Private & Professional

Virtual therapy is secure and private using the Jane App

Fully PIPA-compliant with encrypted video

and in-app messaging.

Alberta Weather-Proof

Virtual therapy helps you avoid bad weather, and lets you connect from the comfort of your home

Stay consistent with your care - even when the roads say otherwise.

Our clients love Virtual Therapy because it's:

You’ll always work with the same therapist - not an algorithm, not a rotating schedule.
Virtual care, real relationships.

Built For Your Life

Face-to-face connection in in-person therapy
Virtual therapy fits your calendar and busy schedule

Fits busy schedules -

no travel time, no waiting rooms.

Comfortable & Familiar

A calming space for therapy
A calming space for therapy

Attend therapy from home, wrapped in your own sense of safety.

Minimal Setup

Notebook representing ritual and routine through In-person Therapy
Virtual therapy requires no set up and has an easy access key

No downloads needed - just a secure Jane App link, ready to go.

Private & Professional

No Distractions for in-person therapy
Virtual therapy is secure and private using the Jane App

Fully PIPA-compliant with encrypted video

and in-app messaging.

Alberta Weather-Proof

No Distractions for in-person therapy
Virtual therapy helps you avoid bad weather, and lets you connect from the comfort of your home

Stay consistent with your care - even when the roads say otherwise.

Start with a conversation, not a commitment.

Every journey starts with a conversation.

We know that taking the first step can feel like the hardest part - but once you do, a world of possibility begins to unfold.

Booking a free 15-minute consultation gives you the opportunity to talk through your goals, ask questions, and see how we can
support your journey.

OUR RATES

We Believe in Being Upfront About Costs.

Direct billing for Green Shield Insurance
Direct billing for Desjardins Insurance
Direct billing for Manulife Insurance
Direct billing for Medavie Blue Cross Insurance
Direct billing for Claimsecure Insurance
Direct billing for Canada Life Insurance
Direct billing for Maximum Benefit Insurance
Direct billing for Equitable Life Insurance
Direct billing for IA Financial Group Insurance

We Offer Direct Billing to a Wide Range of Insurance Providers, Including:

And since every insurance plan has it's own quirks, we always recommend double-checking your coverage to make sure direct billing for psychology is included.


Don't see your provider listed? There may still be options -
reach out and we’ll gladly help you check eligibility.

Accepts Interac E-Transfer as payment
Accepts Visa as payment
Accepts Visa-Debit as payment
Accepts Mastercard as payment
Accepts American Express as payment

Our standard fee is $235 CAD for a 50-minute session, fully in line with the Psychologists' Association

of Alberta's recommended fee schedule. We're here to make sure you know exactly what to expect -

no surprises or hidden fees, just clarity.

Still have questions? We have answers!

No Direct Billing or Insurance? No Problem!

We've got flexible payment options to keep things simple. If you're paying out of pocket, e-transfer is our preferred method - it's direct, secure, and helps us avoid unecessary processing fees.

We also accept most major credit cards and provide detailed receipts after each session for reimbursement or tax purposes.. Payment details are securely stored to ensure seamless recurring billing.

We've got flexible payment options to keep things simple. If you're paying out of pocket, e-transfer is our preferred method - it's direct, secure, and helps us avoid unecessary processing fees.

We also accept most major credit cards and provide detailed receipts after each session for reimbursement or tax purposes.. Payment details are securely stored to ensure seamless recurring billing.

And since every insurance plan has it's own quirks, we always recommend double-checking your coverage to make sure direct billing for psychology is included.


Don't see your provider listed?

There may still be options - reach out and we’ll gladly help you check eligibility.

Our standard fee is $235 CAD

for a 50-minute session,

fully in line with the Psychologists' Association

of Alberta's recommended fee schedule.

We're here to make sure you know exactly what to expect - no surprises or hidden fees, just clarity.

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